A brand kit for when you need identity first.
Logo, color, type, icons, voice, and a style guide, built as one system so everything you make looks like it belongs to the same company. It is a one-time purchase, and the files are delivered to you on completion. No subscription, no lock-in.
Titan Web DevPrimary lockupInter
IBM Plex Mono
Six parts that add up to one identity.
A brand kit is not just a logo. It is the full set of pieces a business needs to look consistent everywhere, from a sign to a site to a social post.
Logo system
A primary mark plus the variations you actually need: full lockup, compact mark, and a clear-space and sizing rule for each.
Color
A working palette with the exact values for screen and print, plus the rules for which color leads and which support it.
Type
A type system that pairs a heading and a body face, with sizes and weights set so your copy reads clearly at any scale.
Icons
A small, consistent icon set drawn to one style, so the marks you use across the site and your materials all match.
Voice
How the brand sounds in writing: the words to reach for, the ones to avoid, and short examples so anyone can write on-brand.
Style guide
One document that ties it all together, so you, a freelancer, or a future hire can keep the brand consistent without guessing.
The actual deliverable, not a description of one.
This is the system you receive: the logo on light and dark, the color tokens with their exact values, the type system, and the in-house icon set. Yours to keep, in source and web-ready files.
An inconsistent brand makes a real business look unsure.
When your logo, colors, and type drift from one place to the next, people notice, even if they cannot name what feels off. A patchwork brand reads as a business that is still figuring itself out.
A different logo on every channel that leaves people unsure they are even looking at the same business.
Colors that shift between your site, your cards, and your signage, so nothing quite matches.
Fonts grabbed at random for each new flyer or post, with no system holding them together.
No source files when you need to print, resize, or hand the brand to someone new.
A short, clear process, then the files are yours.
No drawn-out committee rounds. Three steps, with you in the loop at each one, and a clean handoff at the end.
- ScopeWe start with a short brief: the business, who it is for, and what the brand has to do. You walk away with a clear plan, a rough timeline, and a real number.
- ExploreWe design the core directions and work through them with you, then refine the one that fits. You see the system taking shape and weigh in before anything is locked.
- Deliver filesWe finish the system and hand over the files: logos, color and type, icons, voice, and the style guide. They are yours to keep and use, with no subscription on the brand work.
Start with the brand.
Send a short brief on the business and who it is for. You get a clear plan, a rough timeline, and a real number back, in writing.